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Today’s Apple boxes are pretty. Those of yesteryear were iconic

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Packaging and product presentation at Apple have always been very important, as they are key to the general perception we have of the brand and its products. Apple’s elegant and sophisticated packaging reflects the attention to detail and quality of its products, while presenting them to us creating a first impression that is sure to last.

Apple’s packaging also has to be functional. For some time now the sizes are being reduced, the plastics have also been eliminated and, with everything, Apple continues to present some really very nice packaging. Those of yesteryear, but, they were totally iconic.

Little pieces of history

Examples of packaging and packages really worth mentioning there are several. One of them is iWork, which evolved over time to increasingly fit the design from the moment until it completely disappeared. Gone, then, are the years when we could buy Pages, Numbers and Keynote in a physical format, so these little time capsules have become really coveted.


same goes for the original ipod case. A presentation in a kind of double box that we opened in half to discover our new player inside. The iPod was a very different product from the MP3 players of the time, and the box in which the product was delivered screamed exclusivity and design on all four sides.

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In the same situation was the packaging of the first Apple TV, the original. A box that opened like a book to show us a—by today’s standards, gigantic—Apple TV in silver and a Siri Remote in white. An Apple TV that subsequently shrunk its measurements and also those of its packaging.

boxes

Last but not least, we must mention the boxes in which operating systems for Mac were delivered until it was passed to downloads over the internet. Always with a big X that marked the place, I say 10. An X that took different designs depending on the operating system, and in which we can see the evolution of both typography and appearance in different versions.

42 years ago today, Steve Jobs became a millionaire.  He did it in less than eight hours

At the time Steve Jobs had a team exclusively dedicated to opening boxes all day, as these were marketing tools at the time. Tools to communicate what we were going to find once we opened the box and to make a good first impression. Tools that have now become a whole world for collectors, because in a small box contains a large piece of history of the Cupertino company.

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Apple Pay in South Korea: this time it’s (really) coming soon

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After a false start and much procrastination from the administrative authorities, Apple Pay really getting ready to make its big debut in South Korea. The Financial Services Commission had looked into the exclusivity contract that linked Hyundai to Apple Pay, and it was finally decided to cancel this deal: “During the authorization process, Hyundai Card decided to remove the exclusivity clause that was included in the original contract. Therefore, other credit card companies may contract with Apple to provide Apple Pay service in Korea at any time. » thus specified one of the persons in charge for the FSC. Hyundai Card will only be able to benefit from the service a little in advance, in particular in the shops of Costco, Lotte Himart, Ediya, Mega Coffee, KFC etc.

Apple Pay virtual payment

This new arrangement should not be so unfavorable to Apple since Apple Pay can now be compatible with all payment cards used in South Korea. As a reminder, the FSC had blocked the launch of Apple Pay at Hyundai Card almost at the last minute: advertisements announcing the availability of Apple Pay were even already visible in Seoul! Finally, in addition to Hyundai Card, Apple Pay will also be compatible with credit cards from Shinhan, Samsung (yes!) and BC.

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Magic Mouse VS Logitech Lift: Features, Differences, and Pricing

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Apple offers users two peripherals to control their Macs: the Magic Trackpad or the Magic Mouse. Those used to MacBooks and their large touch pad for gestures may choose the former, but those who prefer a more conventional experience are likely to opt for the latter. However, there are other mice that can make us question whether the Magic Mouse is the best option for our Mac. Like the Logitech Lift. We put them face to face to compare their features, differences… and prices.

Features Magic Mouse and Logitech Lift

Logitech Lift

Specifications

apple magic mouse

logitech lift

dimensions and weight

2.16 cm (height) x 5.71 cm (width) x 11.35 cm (depth), and 99 grams

7.1 cm (height) x 7 cm (width) x 10.8 cm (depth), and 125 grams

CONNECTIVITY

Bluetooth and Lightning

Bluetooth and USB Logi Bolt

sensor technology

Logitech Advanced Optical Tracking with up to 4000 dpi

buttons

Multi-touch surface and one click

Six buttons, four of them configurable

wireless operating distance

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about 10 meters

battery

Month or more of operation per charge

up to two years

Compatibility

Mac with Bluetooth and OS X 10.11 or later, and iPad with iPadOS 13.4 or later

Windows, macOS, iPadOS, Chrome OS and Linux

price

85 euros

€79.99

Logitech Lift for Mac, Ergonomic Wireless Mouse, Discreet Clicks, Silent Smartwheel, 4 Customizable Buttons, Bluetooth, For macOS/iPadOS/MacBook Pro/Macbook Air/iMac/iPad, OffWhite

Logitech Lift for Mac, Ergonomic Wireless Mouse, Discreet Clicks, Silent Smartwheel, 4 Customizable Buttons, Bluetooth, For macOS/iPadOS/MacBook Pro/Macbook Air/iMac/iPad, OffWhite


Apple Mouse Magic Mouse

  • Design: the Logitech Lift aims to solve a problem that many of the people who work glued to the computer end up suffering: wrist pain. Have a 57 degree angle relieves pressure on the wrist, so that the arm and upper body have a more relaxed position. In addition, there is a left-handed version and a right-handed version. The Magic Mouse goes for a minimalist, low-profile look, the opposite of the Lift, and you love it or hate it. This type of design does not suit some people because of the pain.
  • connectivity: Magic Mouse connects to Mac instantly via Bluetooth, and is recharged by Lightning. The Logitech Lift can be used both by Bluetooth and by the Logi Bolt USB receiver if our equipment does not have Bluetooth or we prefer this type of connectivity.
  • sensor technology: Apple does not provide information on this, but Logitech assures that the Lift can be configured with up to 4000dpi for users who want more speed (without sacrificing precision).
  • Buttons: Magic Mouse, to the *text muted* eye, does not have buttons, because its surface works like a big button, and it depends on whether the click is on the left or right side to do certain functions. However, this has a problem, especially when playing games, since you can’t do both clicks at the same time. On the other hand, the surface is tactile and allows gestures, something that is not common in a mouse. The Logitech Lift has six buttons, and four of them are configurable. In addition, the SmartWheel allows comfortable movements of speed and precision.
  • Compatibility: Magic Mouse only works with Mac. Period. By your side, the Logitech Lift offers compatibility with all major operating systems: Windows, macOS, Linux, Chrome OS and iPadOS. Plus, it can be paired with up to three devices at once and quickly switch between them with the push of a button, making it highly versatile.
  • Battery: Apple promises a month or a month and a half of autonomy in the Magic Mouse depending on the use, but Logitech claims its Lift can last up to two yearsand uses one AA battery.
  • Price: The recommended retail price of both mice is similar: 79.99 euros for the Logitech Lift and 85 euros for the Magic Mouse. Of course, the Logitech Lift can be found around 50 euros with usual offers.

Magic Mouse VS Logitech Lift, which one to buy?

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Since its release, Apple hasn’t revamped the Magic Mouse (other than adding a built-in battery in place of the battery compartment in a revision), and seems to have no interest in doing so. It is a mouse that enters through the eyes and attracts attention due to its design, since there is no other like it. But It is not very practical for many users (or comfortable). Yes, it allows you to perform gestures such as movement and has a range that is not bad, but it is not for everyone.

The Logitech Lift is a more conventional proposal, although not classic, since it is committed to a vertical format with which to help us improve posture and reduce wrist pain, something that those of us who spend working in front of the computer all day have suffered ever. Also has customizable buttons and dpias well as the ability to connect it to three devices at once and jump between them quickly.

Logitech Lift for Mac, Ergonomic Wireless Mouse, Discreet Clicks, Silent Smartwheel, 4 Customizable Buttons, Bluetooth, For macOS/iPadOS/MacBook Pro/Macbook Air/iMac/iPad, OffWhite

Logitech Lift for Mac, Ergonomic Wireless Mouse, Discreet Clicks, Silent Smartwheel, 4 Customizable Buttons, Bluetooth, For macOS/iPadOS/MacBook Pro/Macbook Air/iMac/iPad, OffWhite


Apple Mouse Magic Mouse

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Apple would not have planned a Mac Studio M2 Ultra because of the new Mac Pro

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Mac Studio Avant Magic Mouse Noire

Apple is due to launch a new Mac Pro with the M2 Ultra chip this year and that could mean there won’t be a new Mac Studio with the same chip, according to information from Bloomberg’s Mark Gurman.

The problem for Apple would be that a Mac Studio with the M2 Ultra chip and a Mac Pro with the same processor would duplicate each other. The interest in taking a Mac Pro would be more than limited, especially if we are to believe the rumors that the machine will not be really modular. Apple would therefore prefer to set aside the Mac Studio and not renew it, at least for now.

It could therefore be that Apple is waiting for its M3 or M4 chips to offer a new version of the Mac Studio. Suffice to say that we will have to wait a little while. As a reminder, the existing computer was born a little less than a year ago now and is entitled to M1 Max and M1 Ultra chips.

Regarding the Mac Pro, Apple had initially planned an M2 Extreme chip, but the project was finally abandoned to focus on the M2 Ultra chip. The computer would keep the same design as the 2019 model with Intel processors. Users would not be able to change the RAM or graphics card (GPU) themselves. The release would take place in the spring, although the exact date is still uncertain.

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