The public cloud market will exceed $1 trillion by 2026 globally. However, as this market matures, several factors will influence more moderate growth in public cloud.
In the coming years we will see significant growth in the public cloud market to the point of exceeding one trillion dollars in 2026. This is at least the forecast that Forrester manages, pointing out that infrastructure services in the cloud will represent revenues of almost 496,000 million dollars that same year.
However, this path will not be easy, since a series of factors will mean that this evolution is not exempt from certain obstacles. Among them, the intense competition between cloud providersmarket fragmentation due to regulatory and political tensions, while service providers Edge Computing increasingly capture a larger share of cloud-related IT spend.
Hyperscalers will increase investments in Technologys to match competitors’ offerings
In addition, hyperscalers will increase investments in Technologys such as custom microchips and advanced wireless networks to match competitors’ offerings. With this they hope that this is an opportunity to retain customers and lead them to higher priced services.
Premium services to power the public cloud
According to the consultancy, in order to maintain its influence in the public cloud market, hyperscalers and providers will try to prioritize significant investments in other premium services. These are some of these services.
Databases and analytics driven by customer demand for Artificial Intelligence (AI) and machine learning. As customers look to AI and machine learning for product innovation and increased operational efficiencies, revenue from database and analytics services will triple, reaching $89.5 billion by 2026.
Cloud AI platforms will increase revenue in these services. In addition, cloud-native Technologys will gain more influence as they are increasingly integrated into AI and machine learning standards, while Kubernetes it becomes the de facto standard for IT infrastructure in the cloud.
Development services that attract more programmers. Revenue in this market segment will grow to $51 billion by 2026. Factors such as serverless integration for application development on cloud platforms, automation and integration of low code in cloud development will drive this growth.
Cloud applications that improve SaaS offerings of hyperscalers. The cloud application market, a category dominated by non-hyperscalers leading SaaS, will reach almost $397 billion by 2026. However, this will not stop hyperscalers from focusing on strengthening their SaaS offerings.
As Lee Sustar, a principal analyst at Forrester, points out, the public cloud has experienced nearly a decade of high growth and acceleration, even amid challenges from the pandemic. A growth that will continue, at least, until 2026.
“However, it will be challenged by competitive pressure for hyperscalers and providers to make massive investments in services like databases and analytics, development services, and SaaS. All while maintaining high levels of investment in infrastructure to keep up with the innovation pace of its rivals.”
initial image | Wolf Zimmerman