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Suppliers are betting on generative AI in their ERP and CRM

Microsoft and Salesforce are two of the great technology pioneers in incorporating generative AI capabilities into a CRM. However, the great attention that is hogging the possibilities that it allows will lead other big firms to follow its path.

After the great popularity it has achieved ChatGPT in a few months, and the increasing expansion of use cases, more and more vendors are adding generative AI capabilities

On the heels of the rising tide of ChatGPT and the expansion of business use cases, vendors are now adding capabilities Artificial intelligence (Generative AI) to your CRM and ERP.

One of the first has been Microsoftwhich has embraced generative AI across all business functions, including CRM and ERP systems through Microsoft Dynamic 365 Copilot.

Business software company Salesforce has also incorporated generative AI capabilities into its CRM solution. Called Einstein GPT, the generative AI solution enables customers to connect real-time data with out-of-the-box OpenAI advanced AI models or create their own external model.

OpenAI ChatGPT will also be available via slackowned by Salesforce, and will provide conversation summaries, research tools, and assistance with composing messages.

While Microsoft claims to be “the world’s first AI co-pilot in both CRM and ERP,” Salesforce also claims the title of “world’s first generative AI for CRM.” But these firms are unlikely to be the only ones adding similar capabilities to software solutions.

A step that, as Jason Wong, analyst and vice president of Gartner, points out, is not surprising considering the evolution that software solutions are experiencing.

“With the cloud CRM market nearing saturation, the next phase for CRM vendors will be to compete on the generative AI capabilities of applications and platforms built on cloud-native infrastructure and AI foundational models.” .

Rise of Generative AI

With this in mind, Forrester data suggests that between 2021 and 2025, spending on AI software it will practically double, reaching 64,000 million dollars.

Not surprisingly, Gartner predicts that the majority of business users will consume these great basic AI models through intelligent applications, where the AI models are natively integrated with their existing applications and workflows.

Only a quarter of leaders say their organization has a fully mature AI program

For most companies, enhancing CRM or ERP solutions with generative AI capabilities can improve the workflow automation, customer experience with contextual information, and content generation. Other natural language use cases could also benefit, such as digest and enterprise search.

More than 4 in 5 leaders believe AI should be a top management priority, yet only a quarter of leaders say their organization has a fully mature AI program, according to a survey by the MIT Sloan Management Review and Boston Consulting Group.

Both Microsoft and Salesforce have stated that their teams followed ethical best practices in the development of released products.

initial image | Emiliano Vittoriosi

Related Topics:betting CRM ERP generative suppliers

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Test winner headphones: These ANC headphones beat even Sony from the throne

The most important things at a glance:

The Sennheiser Momentum 4 Wireless is our current test winner among Bluetooth headphones

You are currently getting the model for 268.21 euros at Amazon

Below you will find an excerpt from our best list of Bluetooth headphones

At the time of writing, Sony’s WH-1000XM5 is no longer our number one noise-cancelling headphone. The Sony headphones were beaten by the Sennheiser Momentum 4 Wireless.

The Momentum 4 Wireless convinces with a great, clear sound with a rich bass. As a reward, there is the top grade of 1.2, with which the Sennheiser model beats the former test winner in terms of sound. The excellent active noise suppression was also a lot of fun in the practical test. In our stress test scenario (simulated aircraft noise), the Sennheiser Momentum 4 Wireless attenuated very effectively for us. There is further praise for the excellent battery life: With the highest ANC strength, the Sennheiser Momentum 4 Wireless ran for a whopping 53 hours in our test scenario – a very strong performance. Although some headphones run longer without ANC, since the external signal processing cannot be deactivated with the Sennheiser Momentum 4 Wireless, we were not able to test this here.

A few small things bothered, for example, the ear cups can only be rotated, but not folded. But that’s complaining on a high level.

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Time change from Saturday to Sunday: Drivers now face a very special danger

The ADAC advises drivers to drive with foresight and be more aware of the dangers in order to avoid serious accidents involving wildlife. This applies in particular to forest sections and roadside field edges. In purely temporal terms, the evening and early morning hours during twilight are particularly dangerous. So foot off the gas and always be ready to brake.

An additional helper is the free Wildwarner app, which is available for Android and iOS. The uses acoustic signals to draw your attention to particular danger spots. The best way to do this is to connect the app to your car via Bluetooth and receive the information via the built-in music system. You do not have to operate the app itself while driving.

Wildwarner covers Germany, Austria and Switzerland. Hunters and drivers can optionally register and actively report danger spots themselves. If you already see wild animals on the side of the road, reduce your speed further and switch off the high beam. Horns can be used to scare away wild animals.

If you want, you can also report an accident with wildlife or a dead animal along the route in the animal find register. This is a database that systematically records animals nationwide.

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The end of “John Wick 4” explained: what comes after the action hit?

The end of “John Wick 4” probably came as a surprise to most fans. The ex-killer wins the duel against the nasty Marquis de Gramont (Bill Skarsgård) and is thus released from all duties to the Hohen Hammer. Unfortunately, he was badly injured in the shootout with his former friend and current antagonist Caine (Donnie Yen). And so, with everything settled, John Wick, bleeding heavily, sits on the steps below the Sacre Ceour Cathedral, looks up at the beautiful suns and thinks of his late wife Helen (Bridget Moynahan) before he falls dead himself. In the next scene, Winston (Ian McShane) and the Bowery King (Laurence Fishburne) stand in front of the former hitman’s grave and wonder whether he has ended up in heaven or hell.

So John Wick really does appear to be dead. And that, although it was said for a long time that there would be a fifth part. But as director Chad Stahelski has now revealed to The Hollywood Reporter, he and Keanu Reeves have only just finished the “John Wick” series. Nevertheless, they are not averse to further sequels. Unfortunately, ambiguous statements like these are standard in Hollywood. After all, you don’t want to obstruct the future of a franchise. But with Chad Stahelski’s announcement, you can be pretty sure that we won’t see a “John Wick” movie in the near future.

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