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IT trends that will transform the customer experience in retail in 2023

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The retail customer experience will continue to undergo notable changes throughout this new year thanks to the incorporation of technological innovations that will contribute to optimizing its operation.

In recent years, customer experience It has come a long way to get to the point where it is today. However, there is still a long way to go. The rise of e-commerce as a result of the pandemic led many to think that the physical store was in full decline. But today it is evident that it continues to enjoy full health and is one more channel to take into account when faced with customer demand.

A recent Emarsys report points out that 54% of buyers still prefer to buy in physical retail compared to any other channel, even ahead of online. Touching, seeing and experiencing new sensations that is being possible thanks to the incorporation of new Technologys in establishments such as Artificial Intelligence (AI) and that offers consumers the interaction they are looking for.

Aware of this, the retail sector will advocate in 2023 for incorporating new Technologys that contribute to promoting this customer experience.

AI to transform inventory management

With the help of Artificial Intelligence, retail has a wide range of ways to improve the shopping experience. Being able to recognize every product from every angle without the need for cumbersome scanners makes it easy for store owners to track items from warehouse to shelf to shopping cart and checkout.

A better understanding of product movements improves the level of Inventory management. With supply chains still far from predictable, projecting inventory trends offers key forecasting to order products to better meet demand.

Boost to smart labeling

With a better perception of demand, thanks also to the availability of real-time information on stock levels, more and more dynamic prices are being introduced, especially in those cases in which the aim is to reduce product deterioration.

Smart labeling contributes to improving the customer experience as it can display information beyond price

the adoption of “smart” electronic tags makes it easy to update prices for entire shelves and even multiple locations instantly without having to manually replace price tags or banners.

This also helps improve the customer experience as these labels are easier to read and can display product information beyond price, such as recommendations for combining with other products or cost by weight or volume.


More self-pay options

Various studies point out that the main frustration of buyers is having to wait in long lines to pay. Customers want to find their products, pay and leave, without having to wait.

To solve it, some retailers are betting on the incorporation of innovations such as smart carts that use computer vision to automatically scan items when they are added to the cart, display a running total, and prompt the customer to check out digitally when done.

Alternatives include smart stores with cameras on the roof to track products using machine vision; self-checkout lanes for shoppers to register and pay for products independently; and in-store handheld scanners that connect to a payment app.

Although stores are embracing AI, they need employees, although the best way to employ them is being reconsidered

Rethink Human Resources

Although stores are rapidly embracing AI, they need employees, even if the best way to employ them is being reconsidered today.

Checkouts are increasingly becoming self-service, requiring fewer cashiers to manage multiple pay stations. In fact, a recent survey by Zebra Technologys found that 43% of retail decision makers are currently working to convert checkout areas into spaces for contactless payment solutions.

Employees released from purchase processing can be redeployed in the store to help customers find items, answer questions, and fix any problems they may have.

Customer experience expectations in retail are evolving as the latest technological advances continue to mature.

By using AI to refine stock levels and improve store layouts, replacing long checkout lines with automated processes, enhancing product information with electronic tags, and relocating store assistants, stores will offer every once again a smoother and more efficient experience.

initial image | Patrick Thomas

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How to protect passwords properly: The best managers at a glance

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There are password managers so that you don’t have to remember countless passwords. These not only store your login data in encrypted form, but also your passwords. In addition to a quick login, the tools also help to never forget a password again.

Over the past year, our experts from the test center examined ten different services for safety, operation and equipment. It was also important that the services can be used not only on the PC (Windows and Mac), but also on the smartphone (Android and iOS).

The general rule: If you pay, you usually get more bids. In addition to paid services, a free tool was also convincing here, which, unlike other providers, does not save your data in the service but only locally.

In the following table we show you not only the test winner and the price tip but also the free alternative at a glance. You can read more information about the test, tips on how to use it and which programs we have also tested in our detailed purchase advice.
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Media Markt: Dyson V12 Slim Absolute at the WSV for a strong 525 euros

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With a cordless vacuum cleaner, you can clean your home quickly and easily. At Media Markt, the Dyson V12 Slim Absolute is on sale at a top price as part of the “Insane Quick Sale” campaign. They dust off the model for 525 euros. According to the price comparison portal idealo, other online retailers offer the vacuum cleaner at least 27 euros more expensive. The WSV runs at Media Markt until February 8, 2022 (11:59 p.m.) and has inexpensive individual items and remaining stock available. Being quick is worth it. The offers are only valid while stocks last (all prices and information as of 27 January 2023).

Dyson V12 Slim Absolute at Media Markt

Switch the Dyson V12 Slim Absolute on and off at the push of a button. This saves you having to keep pressing the power button and allows you to easily switch hands when cleaning the house. The collection container of the vacuum cleaner holds 350 milliliters. According to the manufacturer, the battery lasts a good 60 minutes in Eco mode. The 25 centimeter wide floor nozzle is equipped with a laser that is supposed to make dust on hard floors visible. Additional brushes and nozzles are included in the scope of delivery. Practical: The wall bracket also serves as a charging station.

  • 350 milliliter dust container; three cleaning modes
  • wall mount with charging function; Power button
  • Around 27 euros to other traders save up

Dyson V12 Slim Absolute at Media Markt

Secure discounts with vouchers

You will not only find great bargains at Media Markt, but also at other online retailers. With a suitable memory PC voucher, you can also save on gaming PCs, notebooks and more.

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Popular Bluetooth speaker Soundcore 3 for a whopping 42 euros

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If the smartphone speaker isn’t enough on the beach or at a spontaneous party, more power is needed. Bluetooth speakers are often a good solution for this. The sound boxes are compact, quickly coupled and offer a solid sound. At Amazon, the Anker Soundcore 3 is available for 41.99 euros. According to the price comparison portal idealo, you save a whopping 25 percent compared to the internet competition and thus around 14 euros. Top: There are no delivery costs (all prices and information – as of January 27, 2023).

Save 25 percent on Anker Soundcore 3 now

The Anker Soundcore 3’s dual audio drivers are equipped with titanium membranes and, according to the manufacturer, offer crystal-clear highs of up to 40 kilohertz and reduced distortion. Anker’s BassUp technology is designed to cover the bass range in detail and extensively. The battery life is specified as up to 24 hours. A waterproof housing according to IPX7, an equalizer and the connection to up to 100 Bluetooth speakers are also included.

  • Waterproof Bluetooth speaker with titanium membranes
  • Can be connected to up to 100 Bluetooth speakers
  • Around 14 euros compared to the competition save up

Bluetooth speaker Anker Soundcore 3 at Amazon

Try Amazon Prime now for 30 days without any worries!

If you don’t have a Prime subscription yet, you can try out all the benefits for 30 days free of charge. In addition to free premium shipping, you can also enjoy Prime Video, Amazon Music and more. After the test phase, Amazon Prime costs 8.99 euros per month.

Try Amazon Prime free for 30 days

You will not only find great bargains at Amazon, but also at other online shops. With a suitable Otto voucher, you can also save on electronics, clothing and toys.

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