The new thing Instagram would be working on is “Flipside”, a feature designed to end posturing on the social network once and for all.
Everything indicates that Instagram wants to completely put an end to posturing. The social network has been filled with publications that show false lives and that have nothing to do with the reality of the users, but how will it be able to do this? Instagram’s plans to end the posturing are to create “Flipside.”
What is “Flipside”? To understand this new functionality that Instagram is working on, you have to know what “Finsta” accounts are. This term coined in the United States refers to “Fake Instagram” which translates as fake Instagram, being profiles that users create to publish any type of content without giving importance to appearances.
Instagram wants to return to its origins and put an end to posturing on the social network
The objective of “Flipside” would be to offer an alternative to the so-called “finstas”fake or secondary Instagram accounts that some users create to share more intimate, authentic or fun content with a small group of people.
These accounts are usually hidden from the public or followers of the main account, and They are used to escape the social pressure or self-censorship that sometimes involves publishing on such a massive network. and exposed like Instagram.
#Instagram continues to work on “Flipside” 👀
ℹ️ Only people you choose can see this side of your profile and what you share here
ℹ️ Everything you share on Flipside is still subject to community guidelines pic.twitter.com/lDQAjUzbAy
— Alessandro Paluzzi (@alex193a) December 10, 2023
The existence of “Flipside” development It has been known thanks to the engineer and leaker Alessandro Paluzzi. By investigating the Instagram code he was able to find this novelty, although he has not yet been able to test it because it is completely useless.
This new space for friends or family, would allow users to express themselves however they wish and regardless of what they post. It would encourage creativity, diversity and authenticity of users, and allow them to connect with people who share their tastes or interests.
However, “Flipside” is not a reality yet, and may never be. The development of this new face within Instagram is part of an internal project, this being one of its biggest problems because it is possible that the company does not see its viability and decides to discontinue it.
Instagram has neither confirmed nor denied the existence of “Flipside”, now we just have to wait to see if it reaches the application in future updates or if, on the other hand, it never sees the light of day. Of course, if it is launched it will be important to see how users react to this integration that changes the paradigm of publications.
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