The use of enterprise SaaS will be marked by a greater focus on asset management and modernization.
More and more organizations are betting on tools and platforms SaaS to gain flexibility and agility. But its use is not indifferent to the economic or business trends that are gaining prominence in the market.
According to Snow Software data, at the end of last year, more than two in five IT managers disagreed with employees using new SaaS applications without keeping IT up to date.
Along with this fight the ‘shadow IT’or shadow technology, limiting the number of duplicate SaaS applications and identifying configuration issues have become top challenges facing two in five IT managers.
In this scenario, the use of SaaS is expected to expand to operating systems as companies continue to modernize processes and seek efficiency, visibility and cost optimization.
And while enterprise customers and SaaS providers are wary of a slowing economy and declining purchasing power in the face of rising inflation, they are not expected to enterprise SaaS spending it stops. However, companies will think more about their purchases and suppliers will feel the pressure to keep profits high in a saturated market.
This will lead to three trends in the business SaaS market standing out in 2023.
Increased focus on enterprise SaaS asset management
This year, companies are expected to work to improve SaaS management. In addition to reining in application sprawl, the economic slowdown is creating an environment where businesses must be diligent with spending, even if budgets aren’t in danger of being cut.
33% of spending on software is wasted
To do this, IT managers need to have a greater visibility into your SaaS portfolio. ‘Shadow IT, security, configuration issues and duplicate applications are top concerns for these managers. Aspects that must be addressed if they want to advance in their management of SaaS solutions and optimize costs.
According to Flexera data, more than 33% of software spending, and about a third of the investment yearly in data center software, SaaS, IaaS and PaaS, is wasted.
The rise of premium tiers
As companies think critically about their SaaS portfolios, vendors will feel the pressure to keep profits high.
However, some analysts believe that SaaS providers split capabilities and add tools to premium packages. In this way, SaaS offerings will be further fragmented to capture more monthly or annual revenue instead of going for a single, fully featured pricing model.
According to Gartner forecasts, the effect of inflation, along with competitive labor markets and the requirements for environmental sustainability will increase the costs of SaaS between 15% and 20% more in 2025.
Migration of operating systems to SaaS
SaaS usage has skyrocketed, driving many mission critical workflows. From Forrester they point out that, this 2023, the use of SaaS will expand to operating systems.
By 2025, 30% of organizations will depend solely on SaaS applications
Areas like customer relationship management, human resources, and collaboration software are heavily saturated with as-a-service offerings, but enterprise SaaS options in other areas like ERP, supply chain management, and manufacturing continue to grow.
This will lead to 30% of organizations relying solely on SaaS applications for their mission-critical workflows by 2025, according to Gartner predictions.
initial image | thomas lefebvre